Orange SputnikOrange Sputnik

  • Home
  • Services
  • Flexibility
  • About us
  • Case Studies
  • Blog
Contact Us
Tuesday, 22 November 2022 / Published in Notes, Blog

Where is the value?

So where is the value?

A couple of weeks ago, I canceled a subscription to one private club, and after that client-manager contacted me to convince me to stay.
His logic of persuasion was straightforward: I simply do not see the value of a subscription, although they are very cool and their future topics are quite relevant these days.
I wasn’t rejecting instantly and decided to analyze my decision carefully first in order to once again doubt myself. Oh my, again?! 🙄 To do this, I selectively talked with other members of this club to understand what they value there.

Can you imagine I came to the conclusion that the most important thing this subscription gives is to stay among the people you want to equal and unconsciously compete with them? As for me, it is more looks like a thirst for communication.

Bear in mind, most people don’t see those values ​​that we don’t show to them for various reasons or don’t focus their attention on them.

I think the most popular value types are:

  • A way to appear to be somebody we are not yet
  • A pleasure we can afford
  • A benefit that is stronger than our laziness

Let’s look at examples.

“Become a member of our community.” What exactly will this give me? A new status that confirms respect in the eyes of others? And I shouldn’t spend my energy to prove it?
“Communicate.” What benefit or pleasure will I get from this? Why can’t I communicate outside of your platform?
“Learn.” In general, learning is really a benefit, but “learning”, as a process itself, for most people, is not a pleasure, especially when it is improperly built.
“Subscribe to useful information.” Information must be read. That’s too lazy to read, it’s easier to watch a short video. And what’s the benefit here? It’s more like a small benefit.
“Achieve great results.” No comments!… What I will get is very unclear to me. How much effort, time, and money I must spend to get this is also unclear. And where is the value here?

I remember a couple of months ago I received a letter with an already issued certificate that my company took 2nd place across the country in a certain category.
It said that I was invited to participate in the prize-giving ceremony and that they would stream it on TV.
Frankly, I was hooked, and I was even ready to make a contribution to participation.
Explicitly expressed value – to get on TV and in front of numerous people to receive an award, in other words, it means to become recognized by the whole country… well, that’s powerful!
However, to be frank, I decided not to take part for other reasons.

But we are not talking about that now. The value! The most important thing I want to say is that the more primitive and literal we are able to explain the value of our product, the more users will be able to see this value and, last but not least, agree with it.

Don’t miss the best articles!
Subscribe to Blog Digest
loader

Thank you, you have successfully registered !

Tagged under: Startup

What you can read next

How to Build a Metaverse Platform
How to Build a Metaverse Platform: Complete Guide
Multiscription - integrated membership service
Multiscription – integrated membership service
Scaling Up Startups
Scaling is easier than you think

Tags

3D 3D printing AI API APX Bioink Birdhouse Business Cloud COVID-19 Cryptocurrency Dashboards data-driven development Drone e-commerce Games Go Grow Guide how-to Investors IoT KBC Marketing Medical metaverse mobile application Mobility MVP Optimization pitch deck Remote Team Reykjavik Robotic security server Social Media Startup Startup Accelerator Subscription TechFounders Ubuntu VR web3 web development

Recent Posts

  • Techstars startup accelerator-review Dotterel Technologies

    Techstars Accelerator review. What do startups think about? – Part 5 – Dotterel Technologies

    Orange Sputnik continues to review the best sta...
  • Scaling Up Startups

    Scaling is easier than you think

    Scaling is just like a math equation with one u...
  • Techstars startup accelerator review VetCloud

    Techstars Accelerator review. What do startups think about? – Part 4 – VetCloud

    Orange Sputnik continues to review the best sta...
  • Techstars startup accelerator review PsycApps

    Techstars Accelerator review. What do startups think about? – Part 3 – PsycApps

    Orange Sputnik continues to review the best sta...
  • Techstars startup accelerator review Lullaai

    Techstars Accelerator review. What do startups think about? – Part 2 – Lullaai

    Orange Sputnik continues to review the best sta...
  • Unicorns and tremendous profitability

    Unicorns and tremendous profitability

    People who are not diving deep into the topic o...
  • How to build a perfect pitch deck

    How to Build a Perfect Pitch Deck

    While engaging in different startups as a Disco...
  • How to Build a Metaverse Platform

    How to Build a Metaverse Platform: Complete Guide

    Metaverse. If you’re among those who are ...
  • The worst habit for a startup

    The worst habit for a startup

    It can sound quite weird… However, the wo...
  • The State Of Pre-seed And Seed Valuations 22Q4

    The State of Pre-seed & Seed Valuations in 22Q4

    Today I would love to share a very useful repor...
  • 100 Ways To Win

    100 ways to win

    If there is a gap, something will fill it. Ther...
  • What Founders Want What VCs Give

    Atomico Survey 2022: What Founders Want And What VCs Give

    As you probably know Atomico released their Sta...
  • Right Time For Search Of Investments

    When is the right time to search for investments?

    Yesterday, one founder bragged he hired more de...
  • Profit is back in fashion

    Profit is back in fashion

    In 2015, the correlation between startup profit...
  • Find 10 Differences Game

    Find Your 10 Differences

    To achieve something specific, first, you need ...
  • Subscription. Reloaded.

    Subscription. Reloaded.

    The subscription model is the wet dream of any ...
  • Accelerator review. What do startups think about the Techstars accelerator? Part 1

    Techstars Accelerator review. What do startups think about? – Part 1

    Orange Sputnik continues to review the best sta...
  • Bizzcoo - a next-generation business platform for consulting companies

    Bizzcoo – a next-generation business platform for consulting companies

    The digital evolution of the consulting industr...
  • SweepMe! - multi-tool software for test & measurement

    SweepMe! startup – multi-tool software for test & measurement

    The impact of digital technology on the test an...
  • Greengineers - a consultancy startup in the sustainable construction sector

    Greengineers – a consultancy startup in the sustainable construction sector

    The need for innovations and sustainability in ...

Contact us

We build Dedicated Teams for Software Development of Enterprise Level and Startups. The result of our work is to bring the Project Outsourcing Strategy to a new level.

USA: +1 (347) 344 5669
EU: +420 (234) 290 677

Get a FREE Quote

Get FREE recomendations on how to make
a fixed and predictable cost of a Development Team.

Get FREE recomendations on how to reduce the cost of a development team.

More INFOFREE Quote
TOP